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Professionals

Event Professionals

Professionals

What to Expect from Internet Leads

Many event businesses use internet leads. Responding to and following up with leads is a time consuming selling process with a high non-response rate. This article outlines expectations for working with leads and tips for generating more direct leads.

Professionals

If It Sounds Too Good To Be True, It Usually Is

It is important that anytime you are pursuing and negotiating business online that you are aware of the opportunity for deceptive scams. Keep these warning signs in mind as you correspond with potential clients and it may keep you from becoming a victim of an Internet scam.

Professionals

Measuring Your Return on Investment

Once you have done all the right things in prospecting leads, it is important to circle back around and measure your return on investment. This article explains how that can be done, using Eventective leads as an example.

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