Pantone Color of the Year

Audacious, strength, connection, and celebration—words that describe a marriage but also magenta, too! Magenta, also known as Viva Magenta, is Pantone’s Color of the Year.

This hybrid hue—offering both pink and reddish undertones—is fierce yet soft; expressive but not overwhelming; and both warm and cool. Magenta elevates standard pink and presents a twist on classic red. It’s the best of both worlds! Fashion, graphic and interior design as well as beauty will be making great use of this color this year and you should, too. This multi-dimensional hue is an unexpected yet radiant addition to your wedding.

Although, you don’t have to immerse your guests into a complete Magentaverse. Instead, here are smaller yet profound ways to incorporate Pantone’s Color of the Year into your ceremony.

The Bride’s Nails

The one thing certain to be captured throughout the night? Your hands. This vivid color is dazzling on nails and is universally flattering. You can use it as an all-over color, as an accent or as a bold french-tip. Nevermind the ring, the manicure will be the star of the night!

Groomsmen Ties

Magenta Tie
Photo by Tie Mart

Can you say, subtle yet, wow! A magenta tie is a great complement to gray, black, navy and cream suits worn by the wedding party. Even more so, pair with matching socks for a cohesive and complete look that’s sure to stun from the ceremony to the dance-floor.

Bridesmaids Shoes

Magenta Shoes
Photo by ASOS

There’s nothing worse than buying a pair of wedding shoes only to be worn once. Whether in a pump, slingback or even a flat, magenta is an unforgettable color that you’ll want to wear again. It also looks great on sneakers so you can dance the night away comfortably.

Cake Decorations

Cream and magenta is actually a match made in cake heaven: with cream as the foundational color, magenta easily brings liveliness to a standard wedding cake. It will not only taste delicious but look exquisite and photograph beautifully, too.

Invitations/Menu Cards

In a neutral stationary preferred world, a little magenta goes a long way. Magenta accents easily elevate your wedding invitations. Decorative options are endless (think: chic borders, watercolors, florals, etc.) and magenta pairs beautifully with gold, cream and emerald fonts. A step further: this will look equally as divine on the table as a menu card.


Although intimidating at first, creating a wedding that’s a chic magenta masterpiece can be achieved with a little creativity and the tips shown above. If you included any of these tips in your ceremony, please let us know below.