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Some of the best events are those where attendees serve as your brand ambassadors. In addition to the location, layout and logistics you develop for your event, consider how to increase social media engagement during and after your event. If…
Email campaigns are a great way to market your event—including selling tickets and even collecting post-event feedback. According to Wishpond, 78% of event presenters agree that email marketing is their most commanding marketing tactic. And what’s more, 45% of event…
You partner with a lot of businesses when you plan an event. Even if all the planning happens within your company, you’re still likely booking a venue, hiring catering or food delivery services, printing signage, and buying swag for your…
If you’ve ever attended an event, shopped online, or even visited your local bank, you’ve undoubtedly received a timely survey, asking for feedback on your experience. Maybe you fill the surveys out, and maybe you don’t. But when it’s your…
Writing a thank you letter to a speaker, or a panel of speakers, is a simple and professional way to show your appreciation. For conferences, panel discussion, and other speaker-oriented events, most attendees come for the speaker. Maybe they’re an…
Engagement is one of the most important metrics in the event industry. It tells you how well your event went—and what to do different at the next one. There are dozens of ways to boost engagement at both in-person and…
Networking events are all about making connections. But attendees can’t make connections if they don’t start talking first. Unfortunately, the typical format of grabbing a drink and wandering a room isn’t always the best way to get folks talking. For…
Virtual events and meetings have been on the rise since the start of the pandemic. And according to Vimeo, these virtual and hybrid events are here to stay. But even though we’ve adjusted professionally to a virtual way of life,…
A lot has changed in the event industry because of COVID. Now, hybrid events are on the rise and many venues are giving virtual tours instead of in-person ones. Safety precautions have increased at events nationwide, too, like social distancing…
